Now it’s been a month and one day since last week’s Author Platform part. A shorter time! Let’s check out the stats:
17th August – Part 2
72 likes on Facebook page | 61 followers on Twitter | 11 followers on Pinterest | 90 followers on Instagram | 1 Blog subscriber | 7 Newsletter subscribers
25th August – Part 3
72 likes on Facebook | 64 followers on Twitter | 12 followers on Pinterest | 91 followers on Instagram | 2 Blog subscribers | 7 Newsletter subscribers
Most of them have gone up 🙂 Not as much as last week when all of them went up, however there was a one month gap between Parts 1 & 2, instead of the week I’ve allowed between 2 & 3
Twitter +3 – I’ve been posting whatever little tidbits come into my brain on Twitter with no thought whatsoever. Except, they have mostly been about my life, writing, Instagram links etc., not much pushing towards getting followers and likes. Which could be the trick? I’ve put a few links to my blog posts, but nobody has clicked.
Pinterest +1 – I haven’t interacted with the new follower anywhere else on the web and I can’t see anywhere on the Pinterest Analytics which shows you where you got your followers from. I’ve followed one of their Harry Potter boards 🙂
Instagram +1 – I’ve been posting lots of book covers, but not many book memes. I need to mix up my posts a bit. I’m doing not too bad on Instagram, but it’s probably only the book diehards that follow me because I post mainly book covers. I should put up more book memes and photos of my life aside from being a bookworm (but that’s a major part 😛 )
Blog Subscribers +1 – This would excite me as I really want to direct people to my website, except it was me. Subscribing. To my own blog. Sad I know 😉 I just want to see what it looks like in my inbox, and you know what? I’ve already learned something. Pictures aren’t shown in Gmail! And the post I did was heavily imaged. I need to make sure I mention there are images or have the images not essential so it makes sense to people who cannot see them!
As for Facebook and Newsletter, I think I might trial some Facebook advertising to boost subscribers to my newsletters. And I really need to plug my newsletter more. Not too much of course, but I sort of forget about it until the week before…
Last week I updated my About Me page and shared it on Facebook and Twitter. Looking back on my statistics for the week (have I mentioned how much I love statistics?) my About Me page was the highest viewed on the 17th (10 views), the day I shared it on social media, and the majority came from Facebook (the 1 other viewer came from a comment on a website – start a conversation, it works).
I do get hits on Google, and something interesting happened on the 22nd of August. I had two people referred to my site from social media, one from Twitter and one from Pinterest. On Sunday 23rd someone actually searched my name, Jo Carter, in Google, and again on the 24th. And today I’ve had 12 views from the UK. Interesting.
In summary of Part 2’s effort, I think it’s a good idea to keep your site fresh and update your profile and pictures (*hint hint* for this week’s task), and after updating it’s an excuse to direct people to your site again through social media. Sort of like a reminder that I’m still here, and my website is still here.
For part 3 I’m going to do two things, which aren’t “quick traffic gains” (is anything?), but they will payoff overall.
I’m going to get a (semi) professional headshot taken using the tips from Web Design Relief. My cousin is a budding photographer, and she has an Instagram account dedicated to her and her friend’s photography, TheirPhotography. We’re going to meet up next Monday afternoon and she’s going to do my hair and makeup and go to our local park/beach to take headshots. She’s not charging me, but I am going shout her to a coffee and cake and (probably) a tip! 🙂 The main benefit she’ll also receive is exposure. Everyone who see’s my headshot will see her watermark on the photo and I’ll most likely put links in my bio.
The second thing is ask for a new Peek user test. Now that I’ve sorted out my website issues I’m going to test out my new theme (website and mobile). It’s a free to use service three times a week, where everyday people go onto your site and tell you what they think. They answer three questions (which I’ll tell you exactly what they are next week when I receive my videos). You get an email in about 3 to 5 days and in has a link to a video of the user testing.
Until next time! How’s your social media going?